Ride The Wave of Change

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The compounding forces caused by advances in process technology and shrinking consumer electronics market cycles have created major hurdles for System-on-Chip design teams. Advances in process technology provide the capacity for ever increasing capabilities demanded by the marketplace, but come at the price of exponentially increasing design complexity. These forces are brought on by a dramatic step function in on-chip bandwidth and communication bottlenecks, complications in routing and timing of wires that span long distances, global timing closure, control of chip power consumption and the ability to architect devices that can be implemented within the short market windows allowed. Recent advances from both academia and industry have introduced new tools and methodologies that can be used to reduce design complexity and risk, thereby reducing time to money!

Hear from industry experts, solutions to the most challenging problems facing SoC design teams today.

David Fritz

David Fritz is the Chief Executive Officer at Silistix Previously, David served as Vice President of Marketing and Business Development for ARC International where he focused on developing the Asian market. David was previously founder and president of Production Languages Corporation, a pioneer in configurable processor technology, where he was awarded a US patent covering fundamental processes related to configurable processors. Production Languages Corporation was subsequently acquired by ZiLOG in 1999, and he then became vice president of ZiLOG's Advanced Cores R & D and ZiLOG's Development Systems Group. David Fritz holds degrees in Mathematics and Computer Science from Manchester College , and began his career at Texas Instruments and DSC Communications.

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Prof. Takashi Nanya

Prof. Nanya is a Professor at the Research Center for Advanced Science and Technology (RCAST), University of Tokyo, and a Senior Fellow of the Japan Science and Technology Agency. From 2001 to 2004, he was the Director of the RCAST and a Councilor of the University of Tokyo. He is also a Professor Emeritus of the Tokyo Institute of Technology and a Member of the Science Council of Japan.


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Steve Furber

Mr. Furber is the ICL Professor of Computer Engineering in the School of Computer Science at the University of Manchester. From 1980 to 1990 he worked in the hardware development group within the R&D department at Acorn Computers Ltd, and was a principal designer of the BBC Microcomputer and the ARM 32-bit RISC microprocessor, both of which earned Acorn Computers a Queen's Award for Technology. He received his B.A. degree in Mathematics in 1974 and his Ph.D. in Aerodynamics in 1980 from the University of Cambridge, England.

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Grant Martin

Grant is a co-author of several books, including the new book, Electronic System Level Design and Verification. He also co-authored, Surviving the SOC Revolution: A Guide to Platform-Based Design, and System Design with SystemC. He has been a featured speaker and presenter at a number of major conferences. Grant Martin is currently Chief Scientist at Tensilica, Inc. in Santa Clara, California. His industry experience also includes Burroughs, Scotland, Nortel/BNR in Canada, and Cadence Design Systems, where he became a Cadence Fellow. He received his Bachelor's and Master's degrees in Mathematics (Combinatorics and Optimisation) from the University of Waterloo, Canada, in 1977 and 1978.

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David Lautzenheiser

David P. Lautzenheiser is the Vice President of Marketing at Silistix. Prior to Silistix, David was in private practice assisting innovative small companies with company and product strategy issues and planning and execution of company and product launches. Previously he successfully launched new companies and products as Vice President of Marketing both at Sonics, an interconnect IP company and at LightSpeed Semiconductor, a pioneer in the field of Structured ASICs. David began his marketing career at Xilinx where he led the introduction of the first FPGAs and was instrumental in the growth of Xilinx throughout his thirteen years there in various marketing and sales roles. David holds a BSEE degree from Washington University in St. Louis.

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